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Word about EVI’s Signature Series Show™ with David Foster continues to spread. This rendition provided a once in a lifetime musical experience to the 17,000 attendees, from 121 countries, of the McDonald’s 2002 Worldwide Convention in Las Vegas.
Foster, vocal sensation Josh Groban, megastar Lionel Richie, the diva Cher, Dennis DeYoung of Styx, and Warner Brothers Artist Nita Whitaker performed a stunning collection of music, holding the audience spellbound for a ninety-minute program. Custom arrangements of the artists’ top hits rang out in a rich, full sound with the Las Vegas Symphony and the world’s top session musicians on board. Foster’s ability to interact with and involve the audience in a way that related to their unique corporate culture punctuated the event’s success.
Executive Visions and David Foster are creating the most original and entertaining musical events available in today's corporate marketplace. McDonald’s is taking advantage of these unique collaborations to provide memorable and inspiring experiences for their branding and communication programs.
As one part of an EVI Brand-Immersive Experience™, the McDonald's Worldwide Convention in Las Vegas also served as the kick-off for the McDonald's World Children's Day initiative.
EVI's strategic vision and production efforts will culminate with a major concert, " The Concert for World Children's Day," and a one-hour primetime television special on ABC November 14, 2002 at 8:00 PM (EST) featuring some of the world's top entertainers. This initiative is one of the the largest corporate philanthropic efforts of all time, extending to 121 countries benefiting millions of children in areas ranging from medical, financial, education, and the arts. EVI is proud to serve as the global Executive Producer for the concerts, entertainment and the network television special.
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